The value of the luxury personal goods market in India has doubled in the last 5 years, and will grow by a further 70% in the next five years. Many of the overseas luxury brands that currently dominate the market benefit from the extraordinary talents of the skilled artisans in India creating many of their beautiful pieces.
But in spite of this recognition of their talent the artisans themselves have seen very little financial benefit from the growing luxury market, and continue to work long hours away from their families to earn low wages.
We think that’s wrong and so we are doing something about it.
The Karigar Foundation is an independent charitable organisation based in India that is focused on providing high quality training in luxury brand creation to enable local artisans to develop their knowledge, confidence and skills. Only education and access to digital and marketing skills prevent them from creating their own luxury brands.
By empowering skilled artisans through education they can make the sort of choices that the rest of us take for granted.